When it comes to creating a profitable long-term business, I'll sum it up in 4 main steps (and so you get a better idea, I'll share some REAL examples of public figures you might already know...)
1. Create And Demonstrate Valuable Content
If you want to attract the right audience, it all starts with your message. But don't expect to wing it with just 1 or 2 'pieces' of content.
When you study the likes of Gary Vaynerchuk and Dan Lok, they're consistently putting out content on a daily basis. While you don't have to do that, you should have a set schedule or frequency.
The more targeted content you put out there, the higher your visibility in the market. This is all the more imperative if your offer is less understood and requires more education and awareness building.
2. Build A Loyal Following
This is as time-tested as it can get, and there's no particular public figure to mention because... Everyone should be having their own email list!
Yes social media is growing more popular than ever, but email remains the leading channel for online sales.
Whether you sell digital products, training or E-Commerce, if you want to be able to continuously reach out to your subscribers and Customers there is no better way to do it than via email marketing.
So if you're not building your list right now, why not? Start doing it today!
3. Have Your Own Products
Again, what do all millionaire business owners have in common? Yup, they have their own products.
It's not affiliate marketing. It's not joining a Network Marketing program.
Sure, you can make a lot of money doing these - but if you want to exercise CONTROL and FLEXIBILITY you should be owning the ladder, not climbing it!
This is why Robert Kiyosaki of Rich Dad series wrote dozens of books and produced multiple programs and the signature board game CashFlow.
This is why Grant Cardone didn't stop at writing just the 10X book. This also leads to the next point...
4. Have Your Own Flagship, Premium Program
Of all the components, this is responsible for making income and impact breakthroughs for countless entrepreneurs.
Selling your own digital products, books, and low-priced items have their place in the funnel... but nothing beats having your own signature Program that you can charge thousands of dollars or higher.
T Harv Eker has his high-level Signature Programs like Quantum Leap, Warrior Training, Guerrilla Business Intensive, and Train The Trainer. Tony Robbins has Date With Destiny among others...
Put all these components together and that's exactly what all successful Millionaire Business Owners are doing.
This is what I've been doing to grow all my Businesses and Ventures over the last few decades, in one form or another. As you can see, the same principles apply online AND offline.